Press Release

“Pets and Health” Topics Debut on Take5Moment with Innovative Approaches to Relieving Stress for both Humans and Pets

Take5Moment launches “Pet Pawz” Category with an Animal Angle to help Relieve Stress in the lives of busy people and their pets

Vista, California – June 18. 2008 –   Take5Moment has garnered a selection of Stress-Reducing Advice and Strategies from experts in pet and human behavior that provides relevant information on how our pets can make a healthier world for people, and visa versa.  Leveraging the notion that pets can bring calm and a sense of perspective to our lives, Take5Moment will share pearls of wisdom from Matt Weinstein, recognized by Successful Meetings Magazine as One of the "21 Top Speakers for the 21st Century". Matt is the author of four books including Dogs Don't Bite When A Growl Will Do and Work Like Your Dog. Through humor and insight, Matt’s Take5Moments provide thought-provoking advice on how to approach work life in these fast-paced times through the eyes of a dog. www.Playfair.com

The Take5Moment Pet Pawz category is supported by Muttropolis, A Utopia for Pets and Their Parents a five chain pet boutique. Muttropolis is the brainchild of dyed-in-the-wool “pet parents” who share a passionate love for animals and always offer a fun-loving twist to their pet offerings and programs. www.muttropolis.com Highlighted in a Take5Moment video, Muttropolis’ “Doga Yoga” event features Buddha, the dog, and Stacy McCarthy, Fitness Consultant & Yoga Instructor, working her magic as she leads both dogs and people together for a relaxing experience.  “It’s all about having fun with your pets, because they raise the level of endorphins in our system and bring so much joy into our lives,” stated Ms. McCarthy. “I love yoga and I love dogs. People’s energies are often mirrored by their pets, so when you can calm a person through yoga – your pet can calm down too,” concluded McCarthy. www.YogaNamaStacy.com

Joining the Take5Moment Pet Pawz category is Ann Yerevanian, Canine Massage Therapist.  Ann is a California licensed RN and a graduate of The Lang Institute for Canine Massage. As a registered nurse, she was very familiar with western medicine and drugs, but chose to pursue holistic treatment options for her injured dog that expedited the recovery process. In her Take5Moment, she shares strategies that can ease pain and increase wellness in older dogs with health issues, dogs in recuperation, or ones that have behavioral challenges so pets can lead a longer, healthier life with their owners. www.healinghandscaninemassage.com

“Our Pet Pawz Category was the creation of our staff that noticed how much their pets brought joy, laughter and antics into their lives.  After a hectic work day, they shared how wonderful it felt to be welcomed home by their pets,” said Sherry Zak Morris, CEO of Take5Moment.  “Knowing that over 60% of households have pets, we explored the areas of pets, health, wellness and balance and discovered a vast amount of interesting and useful information from animal lovers and experts around the country,” concluded Zak Morris.

“The decision to launch this category was due to the enormous increase of the population turning to pets to help balance out their lives. Last year the industry was over $39 Billion and is continuing to grow. People are recognizing the wonderful healing influences that their pets bring to them and do so, unconditionally. We are anticipating that this category will be widely viewed since the spread of animal lovers crosses all ages. We take care of them, and they take care of us,” added Gayna Scott, VP of Business Development.

About Take5Moment           
Take5Moment is an innovative YouTube-esque video and content library of 5-minute “moments” targeted to deskworkers, stressed-out, busy people and over-worked employees who are feeling over-whelmed, short on time, but need a healthy break. Currently the Take5Moment library collection of videos and Expert blogs spans 13 categories that offer movement-based, motivational, educational and inspirational content.  Experts from multiple disciplines share their health and wellness knowledge in short video segments or blogs meant to relax, refresh, regroup and recharge their audience. Take5Moment content is delivered via multiple communication vehicles beyond the internet, including Cable TV as “Stress Relief” commercials, on DVDs which focus on specific stress-reduction strategies, content clips in print media as well as talk radio. For more info visit www.Take5Moment.com

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